SafeSplash Swim School Expands to Concord with New Afton Ridge Location

Premier Swim Programs Bring Life-Saving Water Safety Education to Cabarrus County

CONCORD, NC (February 2, 2026) – SafeSplash Swim School, the nation’s premier learn-to-swim and performance-based swim school, is proud to announce the opening of its newest location in Concord (Afton Ridge) at 6330 Bayfield Parkway, Concord, NC 28027. The swim school will host an Open House celebration on February 7, ahead of the official opening and the start of swim lessons on February 12, 2026.

Drowning remains a leading cause of accidental death for young children nationwide, cementing the urgent need for accessible, high-quality swim education. SafeSplash Concord (Afton Ridge) aims to meet this community need head-on by offering proven, structured swim programs that teach essential safety skills in a supportive, progress-focused environment.

The new school is led by General Manager Teresa Bostic, who brings more than 20 years of experience in the aquatics industry to the Concord community. A longtime advocate for youth development and safe swimming practices, Bostic has dedicated her career to helping swimmers of all ages gain confidence, develop essential life skills, and foster a lifelong love of the water.

“We’re thrilled to bring SafeSplash Swim School to Concord and to provide families with a fun, safe, and confidence-building place to learn essential swim skills. Our mission is to empower swimmers of all ages and abilities, and we’re excited to become part of the Concord community for many years to come,” said Bostic.

SafeSplash Concord (Afton Park) is also proud to offer the newly launched S.A.F.E.R. Swimmer Promise, a structured swim program designed to achieve clear, outcome-driven results, serving as a key differentiator in the swim school space. This initiative provides clear timelines and measurable milestones to ensure that kids make real progress in their swimming and water safety skills. The program promises tangible results within one year, with up to two additional months of free lessons if goals aren’t met. Supported by NDPA, the S.A.F.E.R. Swimmer Promise is designed to address the childhood drowning epidemic by teaching critical skills, including floating, rolling to breathe, and swimming to safety.

“We’re excited to welcome SafeSplash to Concord,” said Chris Harkness, President of SafeSplash Swim School. “Every child deserves the chance to learn life-saving swim skills in a supportive environment. This new location will help make that possible for even more families in Cabarrus County.”

The Concord location will host an Open House Celebration on February 7, featuring face painting, balloon art, music, games, food, special giveaways for local families, and more. For more information and to register, visit safesplash.com/locations/concord-afton-ridge-nc

WHEN:
Open House
February 7, 2025
11:00 a.m. - 1:00 p.m.

WHERE:
SafeSplash Swim School Concord (Afton Ridge) ​
6330 Bayfield Pkwy 
Concord, NC 28027

About SafeSplash Swim School

SafeSplash Swim School, a part of Youth Enrichment Brands, promotes a lifetime of water safety and opportunity by teaching the joy of swimming. With over 200 swim schools in its network, it uniquely combines learn-to-swim programs with elite competitive instruction, catering to a diverse clientele and allowing franchisees to pursue their passion. The progressive curriculum ensures swimmers learn the correct techniques from the start, fostering safe, strong, and confident individuals who will enjoy the water for years to come. By offering the industry's most consistent and premium learn-to-swim and competitive programs, SafeSplash Swim School aims to make a lasting impact in the community through exceptional instruction in the industry’s most advanced facilities.

Madeleine Nasch

Madeleine Nasch

Account Manager, Proof PR

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About SafeSplash Swim School

SafeSplash Swim School, a part of Youth Enrichment Brands, promotes a lifetime of water safety and opportunity by teaching the joy of swimming. With over 200 swim schools in its network, it uniquely combines learn-to-swim programs with elite competitive instruction, catering to a diverse clientele and allowing franchisees to pursue their passion. The progressive curriculum ensures swimmers learn the correct techniques from the start, fostering safe, strong, and confident individuals who will enjoy the water for years to come. By offering the industry's most consistent and premium learn-to-swim and competitive programs, SafeSplash Swim School aims to make a lasting impact in the community through exceptional instruction in the industry’s most advanced facilities.

Contact

yeb@proof-pr.com

www.safesplash.com